It has been more than a decade since we witnessed the global expansion of smartphones, tablets, social networking, cloud and mobile computing, Artificial Intelligence, Big Data, and the Internet of Things. Today, the digital space is expanding at a frightening pace. Enterprises are striving hard to sustain the momentum in the ever-changing markets shaped by technology-driven change. But it is not only our products and services that need to be adapted to the constantly changing expectations. Our workspaces are also calling for digital transformation.
"The impact of digital on an organization is top to bottom – from strategy to customer engagement, operations, risk, and tax. Digital should, therefore, be everyone’s job."
– Laurence Buchanan, Partner at Ernst & Young LLP
Only a few decades ago, reaching new customers was a matter of creating a compelling message that could move your ...